Founded in Parma, Italy in 1983 by the Bollati Family, Davines Group started as a research laboratory, producing high-end hair care products for renowned cosmetic companies worldwide. After a decade of expertise, Davines began creating its own brand of hair care products exclusively for salons.
“By creating beauty sustainably, we encourage people to take care of themselves, of the environment in which they live & work, of the things they love.” Davines Sustainable Beauty Manifesto.
Since the beginning, Davines had focused on crafting quality products that are scientifically engineered to work, and express our distinctive style and spirit.
Its style is a reflection of curiosity and openness to the world – different cultures, customs, and people that truly inspire them – and its Italian perspective of history and art, design and fashion, culture and lifestyle. Davines loves things that reflect simplicity and harmony because their beauty is always modern. Although the brand is in tune with today’s mood, it’s set out to create concepts and products that are destined to become classics with their timeless appeal.
More than two decades later, the Davines community spans over 80 countries, thousands of salons and hundreds upon hundreds of passionate hairdressers. Although it continues to grow, with headquarters in Parma, New York City, Paris, London, Mexico City and Deventer (Holland), Davines’ roots are firmly planted in its beginnings as a family-owned research laboratory guided by the same desire for quality products with an authentic approach and timeless appeal.